Adriana Echandi, CEO of Morpho Travel Experience, was recognized by El Financiero as Businesswoman of the Year 2022, highlighting her innovation, leadership, and ability to excel in a constantly evolving market. For more than two decades, Adriana has led the development of commercial spaces that create value for customers, partners, and shareholders, driving the company’s expansion across 11 countries. Her strategic vision and focus on the Latin American Sense of Place have